Key Takeaways

  • Cryptocurrencies are now French adults’ second most popular investment, slightly trailing behind real estate funds.
  • The profile of new investors since COVID-19 is predominantly younger males, with over half investing in cryptocurrencies.
  • France is strengthening its position in the digital economy, evidenced by significant investments in AI research and the opening of a specialized Institute of Crypto-Assets.

A recent survey conducted by the Organisation for Economic Co-operation and Development (OECD) and published by France’s financial regulator, Autorité des Marchés Financiers, has revealed a striking trend among French adults. Cryptocurrencies have emerged as the second most popular investment asset, closely following real estate funds.

The survey highlights that 9.4% of the French population now holds crypto assets, only slightly less than the 10.7% investing in real estate funds. Additionally, 2.8% of the respondents own non-fungible tokens (NFTs), underscoring the growing interest in diverse digital assets.

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Since the beginning of the COVID-19 pandemic in March 2020, there’s been a significant influx of “new investors.” This group predominantly consists of men (64%), with an average age of 36, notably younger than the traditional investor average of 51. A remarkable 54% of these new investors have delved into crypto assets.

Despite this surge in crypto investment, the survey also points out a concerning gap in financial knowledge, especially among the youngest investors between 18–24 years old. This group demonstrated a lower understanding of investment basics compared to traditional investors, raising questions about informed decision-making in financial investments.

The survey, involving 1,056 respondents and 40 in-depth interviews conducted in the spring of 2023, aligns with France’s broader ambitions in the digital economy.

The country continues positioning itself as a leader in Europe’s digital innovation. Recent developments include a substantial investment by the telecommunications group Iliad into an artificial intelligence research lab in Paris and the establishment of the new Institute of Crypto-Assets outside Paris.

The OECD survey underscores a pivotal shift in investment trends among the French population, with cryptocurrencies rapidly gaining popularity, particularly among newer, younger investors. This trend aligns with France’s strategic push towards becoming a frontrunner in digital innovation and economic transformation.

Gile is a Market Sentiment Analyst who understands what public events may form what emotions. Her experience researching Web3 news and public market messages – including cryptocurrency news reports, PRs, and social network streams – is critical to her role in helping lead the Crypto News Editorial Team.
As an intelligent professional in public relations, together with the team, she aims to determine real VS fake news patterns, and bring her findings to anyone searching for unbiased news and events happening in the FinTech markets. Her expertise is uncovering the latest trustworthy & informative Web3 announcements to the masses.
When she’s not researching the trustworthiness of mainstream stories, she spends time enjoying her terrace view and taking meticulous care of her outdoor environment.


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