As the food and beverage industry continues to evolve, brands must embrace new technologies to engage with consumers and build loyalty. To support the industry’s growth, Future of Food Events, a division of world-leading conference company C5 Group, launches the Web3 Brand Activation Summit.
This summit will bring together leading businesses in the food and beverage industry with experts in Web3 technologies to explore key challenges and opportunities in effectively using Web3 to activate brands, engage with consumers, and build loyalty.
“Web3 technology has the potential to revolutionize brand activation, engagement, and loyalty for the food and beverage industry. By bringing together industry leaders and experts in Web3, we aim to provide actionable insights and best practices for brands to leverage these technologies to their advantage.” says Nidha Jasrai, who leads programming for the Web3 x Food Summit.
Confirmed speakers include Wow Bao, CHFTY, Bored and Hungry, BurgerFi, and Ipsos Strategy3 representatives. They will share their insights into effectively using Web3 technologies for brand activation, engagement, and loyalty.
“At least 40% of the top international brands have begun using web3 technologies to increase fan engagement. The technology has evolved to the point where new users aren’t facing a learning curve or being intimidated by jargon. They can simply enjoy the experience. By leveraging the blockchain, restaurant brands have a huge opportunity to create unique experiences that attract the next generation, drive engagement, and form winning collaborations. I am excited to participate in the Web3 x Food Summit to explore these opportunities and share my insights.” says Chad Horn, co-founder of Devour Token.
Benefits of attending include:-
- Discover how to leverage Web3 technologies to create unique brand experiences that foster deeper consumer connections and build loyalty.
- Explore the potential of NFTs, immersive experiences, smart contracts, and decentralized technologies to transform brand activation, engagement, and loyalty in the food and beverage industry.
- Learn from industry leaders and experts in Web3 technologies about best practices for implementing these technologies effectively.
- Network with peers and potential partners across the industry to exchange insights and establish critical business relationships.
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About the Future of Food Events
The Future of Food Series aims to accelerate innovation in the Food & Beverage industry by providing actionable insights and bringing together all key players along the innovation path from concept to commercialization.
To support a global food system transformation and digitization and to advance the development & adoption of innovative ingredients & technologies, we are launching The Future of Food Series, a portfolio of global B2B conferences and events connecting C-level industry leaders.